The best decision any smoker can make is to quit tobacco and nicotine use altogether. For those who struggle to quit, switching to less harmful alternatives can be a significant step towards reducing health risks.

Smokefree products are not risk free and contain nicotine, which is addictive. Switching to a smokefree product is, however, a better choice than continuing to smoke.

Nicotine-containing vaping products may help people stop smoking or reduce their cigarette use. Vaping is not risk-free, but it is significantly less harmful than smoking.

For consumers to experience the benefits of smokefree products, they should switch completely and abandon smoking permanently

Heat-not-burn devices heat real tobacco within a specific temperature range. By contrast, e-liquid vapes (also known as e-cigarettes) don’t use tobacco leaves and instead vapourise an e-liquid solution containing nicotine and flavours.​

IQOS is a Heat-not-burn device that uses an induction heating system to heat a tobacco stick from within, releasing a nicotine-containing vapour. By heating rather than burning, heat-not-burn does not produce ash or smoke and no cigarette smoke smell.

The SMARTCORE INDUCTION SYSTEM™ is an induction heating system used in IQOS ILUMA, which uses magnetic energy to heat a heat-conducting element within each TEREA tobacco stick. This is why TEREA branded sticks only work within IQOS ILUMA devices.

Because IQOS doesn’t burn, it doesn’t generate smoke or ash. However, IQOS releases a nicotine-containing vapour.​

During combustion (burning), a cigarette produces smoke which is a complex mix of harmful chemicals. The burning process also produces smoke and ash.​

No. IQOS is a Heat-not-burn device that heats TEREA sticks to release a vapour containing nicotine unlike e-cigarettes that vapourise a liquid containing nicotine.

TEREA sticks are designed to be used only with IQOS ILUMA, so don’t try and use TEREA sticks with blade IQOS devices because it might get damaged. That’s because the new SMARTCORE INDUCTION SYSTEM™ has no blade in the holder. Instead, a metal heating element sits inside the TEREA stick. You will not be able to use TEREA stick with IQOS 3 DUO blade technology.

IQOS is a notified product under the Smokefree Environments and Regulated Products Act 1990, which covers vaping products.

In June 2025, the New Zealand Government made significant amendments to the Smokefree Environments and Regulated Products Act 1990 in an effort to curb youth vaping. Key changes include a ban on disposable vapes, limitations to the way vaping products can be displayed in stores and online as well as advertising and promotion restrictions.

There are age restrictions for purchasing any vape in NZ. You must be 18 years old or order to legally purchase IQOS heat-not-burn or VEEV vaping products.​

All vape devices must include child-resistant mechanisms, such as requiring multiple steps to activate.

IQOS ILUMA and VEEV inPRIME devices have a 5-click child lock.

You can purchase IQOS & VEEV products in NZ via this website, at IQ VAPE Newmarket or from retailers nationwide. Many retailers also have websites so you can shop online. You can find a retailer here.

Yes. IQOS and VEEV devices and vape pods are available in select physical NZ vape shop locations. Utilise our store locator to find your nearest NZ vape shop offering IQOS products and discover a smoke-free future today.​

IQOS devices contain lithium-ion batteries, so they must be in your hand luggage, not checked baggage when travelling on an aeroplane. This is required by most airlines and aviation authorities for safety reasons.

We recommend you check with the airline you’re traveling with and verify whether you may take your device on board with you.

Always verify regulations for your destination and transit countries before traveling.